The goal of this paper is to show an interdisciplinary and multidisciplinary extension of Political Science and, in particular, of Political Communication. This study presents a brief approach to some of the possibilities offered by computing as a method of data extraction, quantification, classification and generation. We intend to highlight text mining as a means of understanding a large number of observations in a rapid and expeditious manner. Through the main newspapers in Spain (ABC, El Mundo and El País), we implement a model to search style patterns about coverage local management.